Tag Archives: Ultra Orphan
First Orphan Launch a Challenge for AstraZeneca
Four months after AstraZeneca received FDA approval for vandetanib, a treatment for inoperable medullary thyroid cancer, the company announced the drug’s trade name: Caprelsa. FDA said other proposed names – Zactima, for example – too closely resembled other currently marketed proprietary names.
Getting FDA approval on a brand name for vandetanib, AstraZeneca’s very first orphan drug, isn’t [...]
Posted in FDA, Marketing, Safety, Strategy, patient education Also tagged AstraZeneca, Cancer, Launch, Orphan Drugs, Sales Leave a comment
AstraZeneca Signs Exclusive Distribution Deal for Vandetanib
As the number of drugs targeting small populations increases, managing numerous drug distribution channels and educating the relevant parties – specialty pharmacists, payers, physicians, and patients – becomes a daunting task. Specialty pharmacies that handle seven to 10 major disease states, after all, might only see three or four patients with a given rare disease, [...]
Posted in Deals, FDA, Legal, Market Access, Regulatory, Strategy, healthcare, pricing Also tagged distribution, Orphan Drugs, Pharmacy Leave a comment
Linguistics: "Salami-slicing" Orphan Drugs
Ultra-orphan? It’s a phrase I never heard before, but increasingly, companies are taking it on and finding it a useful way to describe the very smallest patient groups.
“Language is very important, and you have to understand how it affects perception,” says Maria Hardin, vice president of patient services for NORD (National Organization for Rare Diseases). [...]

The Orphan Drug Act at 30 Years: What's Next?