Tag Archives: sales forces effectiveness

Marketing: Harnessing the Power of 'Pull'

Pull marketing – rethinking channel building A big problem Since the early days of the internet, we’ve been busy creating websites and other digital channels. It’s not an exaggeration to say that most pharmaceutical companies already have hundreds of websites and still more are coming. And now everybody is building apps. There’s a lot of […]
Posted in Europe, Global, Guest Blog, Marketing, Strategy | Also tagged , , | Leave a comment
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