Tag Archives: report

Mapping Opportunities with the Non-Physician Prescriber

They write 92% of their prescriptions without consulting a physician and are often the first provider a patient sees, and yet nurse practitioners, physician’s assistants and other non-physician prescribers (NPPs) are still somehow overlooked by pharma as an opportunity to drive sales. A GSW Worldwide report titled The non-physician prescriber will see you now points […]
Posted in Advertising, compliance, healthcare, Marketing, Patient Communication, patient compliance, patient education, Sales, Strategy | Also tagged , , , , , , , , , , , | Leave a comment
  • Categories

  • Meta