Publicis Healthcare Gobbles Up Another Asian Agency
Publicis continues its expansion into Asia with today’s (Feb 20) announcement of its acquisition of U-Link Business Solutions (UBS), one of China’s leading agencies specializing in healthcare communications.
As a part of Publicis Healthcare Communications Group, the agency will be renamed UBS Saatchi & Saatchi Health.
“The Chinese healthcare market is [...]
Tasty Asian Acquisition for Publicis