Tag Archives: branded pharma

Missed Opportunities in Advanced Data Analytics

SAS’s Brad Sitler talks about the importance of incremental sales, customer proximity, and anticipating a compensation model based on health outcomes
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Authorized Generics Agreements to Increase

Image by :: Wendy :: via Flickr The number of authorized generics (AG) agreements is likely to grow as pharma continues to converge with generics companies, a new report from Datamonitor claims. AG agreements are considered more ‘potent’ in the US market because market exclusivity is awarded to first-to-file generics companies, but detractors among the generics-producing [...]
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