Category Archives: Technology
Close to Home: Is Good Health Communicable?
The 2011 Edelman Health Barometer suggests that—in the same way that we spread colds, diseases, and other illnesses from person to person—good health and healthy behaviors can also be spread. Can pharma play a pivotal role in the good-health epidemic?
Energy. An active lifestyle. Mental and emotional stability. Absence of disease. Nutrition. These are some of [...]
Also posted in healthcare, social media Tagged Health, innovation, online, pharma. business 1 Comment
The Rising Clout of the Patient
by Sarah Krüg
In 2011, the patient’s clout as a stakeholder was firmly established, as reflected in several industry conferences. What’s next for the patient in 2012?
Also posted in Events, Meetings, Patient Communication, Strategy, leadership, patient education, social media Tagged e-Patient Connections Conference, patient communication, patient groups 1 Comment
Off-Label Comments Online: Keep Doing What You're Doing, Says FDA
Those in favor of a less is more approach to FDA social media guidelines got what they wanted for the holidays: a trim, 15-page document on how to respond to unsolicited off-label comments
Also posted in Advertising, E-Media, FDA, Legal, Marketing, Regulatory, compliance, social media Tagged FDA Leave a comment
A Simple Plan (to Save US Pharma Manufacturing)
Fernando Muzzio and Mauricio Futran propose a plan to turn around pharmaceutical manufacturing in the US.
Pharmaceutical manufacturing in the US is in rapid decline. Higher regulatory standards for efficacy and safety, among other reasons, have led to a significant level of difficulty in replacing “blockbusters” developed in the 1980s and 1990s that are now coming [...]

Unmet Need in the Migraine Space?