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Category Archives: Guest Blog
Congress 'Tip Toes' Around Obamacare
by Tom Norton
Of the many issues involved with the actual implementation of the 2010 Affordable Care Act, aka, “Obamacare”, few are more intriguing to me than those that personally impact Members of Congress (MOCs). Here’s a good example of what I’m talking about — Today, on Capitol Hill, MOCs, along with thousands of their personal [...]
Also posted in Legal, Strategy, healthcare Tagged Affordable Care Act, Congress, healthcare, HHS, Obamacare, Politics, POTUS, Sen. Charles Grassley (R-IA), state health exchanges 3 Comments
Measles Outbreak in UK: Why We Need to Maintain a Balance of Communication Power
The current UK measles outbreak reminds us that, as far as healthcare communication is concerned, the voice of the people is not necessarily the voice of God, writes Reflector.
The localized outbreak of measles in the UK is alarming in more ways than one. There can only be sympathy for the victims of this sudden return [...]
Also posted in Europe, Global, Patient Communication, Technology, healthcare, patient education, social media Tagged healthcare communication, measles, UK Leave a comment
Tough Times Ahead for New Medicines under NHS England?
By Leela Barham
You’d be forgiven for missing it with the vast array of new agencies and the policy documents, guidance, consultations and ‘engagement’ activity they’re doing on in the ‘new’ NHS in England, but on the 4th April NHS England (formerly the NHS Commissioning Board) set out 15 commissioning policies in 250 pages. They’re important, [...]
Also posted in Europe, Global, healthcare, pricing Tagged National Health Service, NHS, NICE, R&D, value, value-based pricing Leave a comment
Forget Digital Differentiation: Focus on Cross-Channel 'Fusion'
Forget digital differentiation and innovation. You need to be focusing on cross-channel ‘fusion’, writes Peter Houston.
Like you, I get invites to attend educational webinars on an almost daily basis; I probably actually attend one every couple of weeks.
Most invites get passed over because it’s not my field, I’ve heard it all before or I don’t [...]
Also posted in E-Media, Technology, social media Tagged cross-channel fusion, digital marketing, digital pharma, Marketing 2 Comments
PhRMA Dismayed by Global IPR Report