Category Archives: Global
Global Biosimilars Market to Reach $2.4 Billion in 2013
By Adeline Siew, Editor, Pharmaceutical Technology Europe.
The global market for biosimilar drugs has been forecasted to be worth $2.445 billion this year, according to a new report by British market research specialist Visiongain. The growth represents a 20% increase from last year and accounts for approximately 2% of the overall biologics market. Moreover, the global [...]
Also posted in Biotech, Guest Blog, R&D Tagged biosimilars, mAbs, monoclonal antibodies, R&D Leave a comment
Catch On to Content Marketing
Pharma should have a head start in the content marketing race, but familiar fears are holding it back, writes Peter Houston.
You know this: digital marketing means you have the potential to get your message in front of more people than ever before; search and social media offer reach on an unparalleled scale. According to global [...]
Also posted in Europe, Guest Blog, Marketing, Op-Ed Leave a comment
A Global Consensus: Oncologists Spooked By Health Reforms
In a recent survey by Ipsos Healthcare, oncologists from the US, China, Brazil, and the EU Big 5, expressed strong dissatisfaction with the direction and pace of local healthcare initiatives. Conducted in February of this year, the survey indicates that a substantial portion of its 257 respondents—an average of 40% across these markets – are [...]
Also posted in Market Access, Regulatory, pricing Tagged Global, Health Reform, oncologists, Oncology, physicians Leave a comment

The UK's New "Revolutionary" Medicines Optimization Plan