Category Archives: Europe

Packaging: Regulators Call for Better Patient Information

By Jacob Presson, Research Analyst at Cutting Edge Information. Regulations concerning the contents of patient package inserts (known in the EU as “patient information leaflets” or PILs) have in the past erred on the side of caution, making sure that all of the necessary information about side effects and cross-prescription conflicts was included. Pharmaceutical companies have [...]
Also posted in Global, Guest Blog, Regulatory, Strategy, healthcare, patient education | Tagged , , , , , | Leave a comment

European Commission Investigates J&J, Novartis

By Stephanie Sutton. The European Commission claims that Johnson & Johnson and Novartis may have breached European antitrust rules.
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Trends in R&D: The Widening Gap between Success and Failure

The Office of Health Economics (OHE) has released a new study examining drug development costs over the past 30 years. The study finds that out-of-pocket costs to bring a new medicine to market have increased over this period by 600%, success rates from proof of concept to registration have decreased at least twofold since the [...]
Also posted in Emerging Markets, R&D, Strategy, Technology | Tagged | 1 Comment

Amid Flu Epidemic a Focus on Vaccine Innovation

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Also posted in Biotech, FDA, Manufacturing, R&D, Video | Leave a comment

Pharma's Promotional Spend: What's the Right Target?

Global consultancy Cegedim has released its latest survey on how and where big Pharma puts its promotional dollar. Pharmaceutical Promotional Spend: Global Trends reports that spending in emerging markets significantly increased last year, while Europe and US declined slightly.  Although overall promotion spending remained flat worldwide at $90 billion, the US still accounts for the [...]
Also posted in Advertising, Emerging Markets, Global, Marketing, Meetings, Sales, Strategy, Technology, social media | Tagged , , , , , | Leave a comment