Monthly Archives: April 2012

Obamacare's Effect on Drug Spending

Provisions in the Affordable Care Act (ACA) drove out-of-pocket costs down, while increasing drug spending among 19 to 25-year-olds in 2011, according to research published on Wednesday. The decline observed in overall out-of-pocket spending last year was the “first on record,” and was “largely related to the introduction of the ‘donut-hole’ subsidy for Medicare Part […]
Posted in FDA, healthcare, patient compliance, patient education, R&D, Regulatory, Sales, Strategy | Tagged , , , | Leave a comment

Cleveland Clinic Backs Quiz to Keep Docs Sharp

By challenging physicians to be The SmartestDoc, MDLinx and the Cleveland Clinic are using competition to promote education. On Tuesday, M3 USA’s MDLinx, a pharma advertising supported informational website for physicians, launched a new quiz – The SmartestDoc – for internal medicine and family physicians. In collaboration with MDLinx, the Cleveland Clinic is providing educational […]
Posted in Advertising, E-Media, Marketing, Medical Education, social media, Strategy, Technology | Tagged , , , , | Leave a comment
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