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Monthly Archives: February 2010
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Craig Nestel
Business Solutions Manager
SAS Global Healthcare and Life Sciences Practice
I wasn’t the biggest fan of the movie Jerry McGuire, but it certainly had its share of memorable quotes. Who can forget “mission statement” or “show me the money!” My personal favorite was “help me help you” which brings me to the subject of [...]
Posted in Guest Blog, Strategy Tagged Biology, Film, Jerry Maguire, Life Science, Money, Near real-time, Special Air Service, Technology Leave a comment
PhRMA’s Tauzin Calls it a Day
PhrMA President and CEO Billy Tauzin announced on Friday that he will step down from his post after five years with the pharmaceutical lobby group.
The move comes amid speculation that the President’s healthcare reform bill has stalled in Congress thanks in part to the recent Republican Senate win in Massachusetts. Tauzin was an integral part [...]
Tweeting to Your Facebook: Why Pharma Is So Bad With Social Media
For those of you who didn’t know, it’s Social Media Week. Granted, the week is almost over, but the panel that you all care about didn’t take place until yesterday afternoon here in NYC.
The panel’s mouthful of a name—“Navigating Social Media & New Technology in Healthcare & Pharmaceutical Industries”—is nevertheless an accurate description of the [...]
Posted in E-Media, Marketing Tagged adverse events, DJ Edgerton, Facebook, Jay Parkinson, Lipitor, Marketing, Saatchi, social media, Twitter, Zemoga 5 Comments
Will Europe Stay Coy on Information to Patients?
Guest blog by Reflector, Pharm Exec Europe’s Brussels correspondent.
American drug firms have been pushing for it for years, and so — in an entirely different direction — has the European Parliament. Patient groups are divided over whether it’s needed. The European Commission (EC) says it’s definitely time for action. But EU member states — and [...]
HBA Names Woman of the Year