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	<title>Comments on: Google Unveils New Pharma Ads</title>
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	<description>The Business of Pharmaceuticals</description>
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		<title>By: Calandra</title>
		<link>http://blog.pharmexec.com/2009/11/12/google-unveils-new-pharma-ads/comment-page-1/#comment-95721</link>
		<dc:creator>Calandra</dc:creator>
		<pubDate>Tue, 21 Dec 2010 18:35:10 +0000</pubDate>
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		<description>I think that the suggestions from Google and Yahoo are both plausible as well. Especially the idea of risk/benefit/company information popping up when a user hoovers over the logo.</description>
		<content:encoded><![CDATA[<p>I think that the suggestions from Google and Yahoo are both plausible as well. Especially the idea of risk/benefit/company information popping up when a user hoovers over the logo.</p>
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		<title>By: Don Crouse</title>
		<link>http://blog.pharmexec.com/2009/11/12/google-unveils-new-pharma-ads/comment-page-1/#comment-56848</link>
		<dc:creator>Don Crouse</dc:creator>
		<pubDate>Thu, 28 Jan 2010 14:27:27 +0000</pubDate>
		<guid isPermaLink="false">http://blog.pharmexec.com/?p=1189#comment-56848</guid>
		<description>The suggestions from Yahoo and Google both seem reasonable. You could even take some of the ideas and apply them to a social media approach.</description>
		<content:encoded><![CDATA[<p>The suggestions from Yahoo and Google both seem reasonable. You could even take some of the ideas and apply them to a social media approach.</p>
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