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	<title>Comments on: If Not This, Then What? If Not Now, Then When?</title>
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	<description>The Business of Pharmaceuticals</description>
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		<title>By: Mike Wokasch</title>
		<link>http://blog.pharmexec.com/2009/10/28/if-not-this-then-what-if-not-now-then-when/comment-page-1/#comment-47973</link>
		<dc:creator>Mike Wokasch</dc:creator>
		<pubDate>Thu, 29 Oct 2009 13:57:06 +0000</pubDate>
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		<description>The need for change at pharmaceutical companies may be apparent yet the past financial success of the traditional business model, large organizational size, complexities of the business, and the ever changing market environment are making change especially challenging at this time.  Besides the logistics of executing change and the impact on human capital, making the necessary changes will in most cases have a near-term negative impact on meeting investor expectations for growth.  Change will require visionary and courageous leadership.  </description>
		<content:encoded><![CDATA[<p>The need for change at pharmaceutical companies may be apparent yet the past financial success of the traditional business model, large organizational size, complexities of the business, and the ever changing market environment are making change especially challenging at this time.  Besides the logistics of executing change and the impact on human capital, making the necessary changes will in most cases have a near-term negative impact on meeting investor expectations for growth.  Change will require visionary and courageous leadership.</p>
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