Peter Houston asks, could acquisition by Yahoo make Tumblr more interesting to Pharma?
I’m sure you’ve heard already — Internet geriatric Yahoo just bought six-year old Tumblr for $1.1 billion. The deal, likely to complete in the second half of this year, is almost all cash — reportedly almost all the cash Yahoo had in hand at the close of the first quarter. Why has Yahoo fallen so heavily for Tumblr? Easy, Yahoo is seen by many in the digital world as stodgy, slow and quite possibly past it. Tumblr is cool, nimble and on the up. Read More »